Titan is a drink of great tradition in Mexico that has endured for many years in the beverage
industry and the Mexican people, since 1951. In addition to its delicious flavor, the consumer’s
nostalgia brings them back with affectionate memories. Its name carries much of its history: a
soft drink characterized by being very wholesome and popular.
The rethinking of the brand identity was given in terms of rescuing its essence but moving it to a realm of renewal and modernity, without leaving aside the attributes that characterize it: tradition, family, friends and 100% Mexican. Titan is the perfect addition to any meal.
The proposal presents a traditional composition, with loose and organic strokes, simulating a manual and spontaneous note. An image that projects dynamism as well as a relaxed mood.